2024
High Profile Lifestyle
Complete rebrand and visual elevation for a premier US-based event and talent management agency.
Branding
Website Design
Know More
High Profile Lifestyle operates at the intersection of celebrity, luxury, and culture. The brand needed a full visual overhaul to align with its high-caliber clientele and establish a sleek, modern digital presence.
A Perfect Blend of Elegance and Functionality
High Profile Lifestyle operates at the intersection of celebrity, luxury, and culture. The brand needed a full visual overhaul to align with its high-caliber clientele and establish a sleek, modern digital presence.
Problem
The agency’s previous brand identity lacked cohesion and visual credibility. They needed a refined system that could flex across event materials, talent decks, merchandise, and digital marketing, all while elevating perceived value.
The agency’s previous brand identity lacked cohesion and visual credibility. They needed a refined system that could flex across event materials, talent decks, merchandise, and digital marketing, all while elevating perceived value.
Solution
I led the rebranding effort from strategy to execution.
The result: a minimal monochrome palette, editorial layouts, elegant serif typography, and a sharp logotype. I also developed brand guidelines and asset libraries for seamless use across teams. Today, I serve as their Creative Director, ensuring all visuals remain on-brand and forward-looking.
Concept
High Profile Lifestyle isn’t just an agency — it’s a curated universe of influence. The new identity builds desirability, confidence, and creative flexibility into every interaction.
More Works
(GQ® — 02)
2024
2024
High Profile Lifestyle
Complete rebrand and visual elevation for a premier US-based event and talent management agency.
Branding
Website Design
Know More
High Profile Lifestyle operates at the intersection of celebrity, luxury, and culture. The brand needed a full visual overhaul to align with its high-caliber clientele and establish a sleek, modern digital presence.
A Perfect Blend of Elegance and Functionality
High Profile Lifestyle operates at the intersection of celebrity, luxury, and culture. The brand needed a full visual overhaul to align with its high-caliber clientele and establish a sleek, modern digital presence.
Problem
The agency’s previous brand identity lacked cohesion and visual credibility. They needed a refined system that could flex across event materials, talent decks, merchandise, and digital marketing, all while elevating perceived value.
The agency’s previous brand identity lacked cohesion and visual credibility. They needed a refined system that could flex across event materials, talent decks, merchandise, and digital marketing, all while elevating perceived value.
Solution
I led the rebranding effort from strategy to execution.
The result: a minimal monochrome palette, editorial layouts, elegant serif typography, and a sharp logotype. I also developed brand guidelines and asset libraries for seamless use across teams. Today, I serve as their Creative Director, ensuring all visuals remain on-brand and forward-looking.
Concept
High Profile Lifestyle isn’t just an agency — it’s a curated universe of influence. The new identity builds desirability, confidence, and creative flexibility into every interaction.
More Works
(GQ® — 02)
2024
2024
High Profile Lifestyle
Complete rebrand and visual elevation for a premier US-based event and talent management agency.
Branding
Website Design
Know More
High Profile Lifestyle operates at the intersection of celebrity, luxury, and culture. The brand needed a full visual overhaul to align with its high-caliber clientele and establish a sleek, modern digital presence.
A Perfect Blend of Elegance and Functionality
High Profile Lifestyle operates at the intersection of celebrity, luxury, and culture. The brand needed a full visual overhaul to align with its high-caliber clientele and establish a sleek, modern digital presence.
Problem
The agency’s previous brand identity lacked cohesion and visual credibility. They needed a refined system that could flex across event materials, talent decks, merchandise, and digital marketing, all while elevating perceived value.
The agency’s previous brand identity lacked cohesion and visual credibility. They needed a refined system that could flex across event materials, talent decks, merchandise, and digital marketing, all while elevating perceived value.
Solution
I led the rebranding effort from strategy to execution.
The result: a minimal monochrome palette, editorial layouts, elegant serif typography, and a sharp logotype. I also developed brand guidelines and asset libraries for seamless use across teams. Today, I serve as their Creative Director, ensuring all visuals remain on-brand and forward-looking.
Concept
High Profile Lifestyle isn’t just an agency — it’s a curated universe of influence. The new identity builds desirability, confidence, and creative flexibility into every interaction.
More Works
2024